ANINE BING launched in 2012 with a mission to provide women with wardrobe essentials to create the perfect modern uniform. ANINE BING fuses Scandinavian heritage with American energy for a blended aesthetic that fits the lifestyle of the dynamic women we dress. Chief Creative Officer and Founder Anine Bing believes in the power of fashion to provide simple, bold dressing women can feel confident in, harnessing her love of duality in designs that are traditional and rebellious at once. Whether it’s through our signature boots, covetable graphic tees, or seasonal statement pieces, she has created a community that encourages women to be confident in their personal style as an expression of their character and spirit. We’re not bound by the categories found in traditional labels. We believe menswear can be womenswear, marrying the masculine with the feminine in a hard-meets-soft approach to fashion. Exemplifying this mentality is the ANINE BING Classics Collection, designed to make dressing simple and bold. Every piece in this essential collection can be mixed and matched for instant style with minimal effort and is thoughtfully sourced—using the highest quality leather, silk, cashmere, and denim so that every item becomes more treasured with time.

Domain	Program Approval
aninebing.com	Open

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